Optavex is a distributor with a mission: to connect retailers with every brand their customers want to buy.

A clothing rack in a retail store

We distribute great products to retailers.

We understand what retailers want to buy and search for it across more than 100,000 available products. This means we can sell each retailer a selection of products curated for their store.

Farberware pans on display in a store

We help brands grow.

We distribute brands in underserved markets with high potential demand for their products by finding retailers in those channels who want to sell them.

A warehouse worker using a tablet

We are committed to being efficient, reliable, and available for our customers.

We use technology to make every operational process as smooth and low-cost as possible. This allows us to more time to focus on our customers.

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Find your next bestseller with Optavex.